Our clients - Gericó Associates

At Gericó Associates we only and exclusively work with the legal sector. Our clients are:

Large and mid-size law firms
In-house lawyers
Independent lawyers
Arbitrators and arbitral courts
Associations
Auditors
Bar Associations
Consultancy firms
Legal in-house departments
HR departments
Boutique and small law firms
International law firms
Publishing houses
LegalTech businesses
Legal sector software developers
NewLaw firms
LPO (legal process outsourcing) firms
Litigation funds
Administrative agencies
Headhunters
Marketplaces
Mediators
Court and judicial experts
Attorneys
International networks
Partners of law firms of any size

These are some of the clients that have trusted us:

This is what they say about us:

“Working with Gericó Associates provides insight into what international directories really entail and the standards that global firms must follow. It is not enough to simply report matters, management and timely follow-up are also necessary, which only Gericó Associates can provide, without leaving behind professionalism and with the kind and dedicated attention of its associates”.

J. Antonio Ambrosi | Managing Partner at Baker McKenzie (México)

“The network of contacts and training received from Gericó Associates have meant a before and after in our firm.”

Carlos Baixeras | Partner at Brugueras, Alcántara & García-Bragado

“To achieve visibility and positioning in the market for a modern law firm you need partners who know and understand your distinctive character, create complicity and empathy and offer sensible solutions in accordance with the new times of the profession. Gericó, with its presence both in Spain and Latin America, more than meets those requirements, and it does so with a smile and great professionalism.”

Blas A. González | Managing Partner

“Working with you has been one of the best experiences we have had for the business. You revealed to us a communicative approach for a law firm that has offered us a new vision of the profession. Working with you, and especially with Alfonso and Marc, has been a real pleasure.”

José Ángel Viñes Fernández | Partner at Carrau

“The marketing strategy developed and implemented by Gericó Associates and the branding work carried out for our firm has been a perfect complement to position ourselves in the niche we wanted in the market and generate more business opportunities”.

Luis Cazorla | Managing Partner at Cazorla Abogados

“Without a doubt, the marketing and communications services offered by Gericó Associates provide crucial added value for any firm that seeks to differentiate itself. The methodology, planning and experience in the legal sector, accompanied by an empathy towards the client makes them strategic allies.”

David M. Fernández de Arróyave | Marketing & Communications Director at Ceca Magán Abogados

“We worked on an ambitious plan that resulted in a comprehensive analysis of the legal sector and local market carried out by Gericó Associates, which we executed with innovative business development strategies and constant close support by the local and international team”.

Juan Carlos Escudero | Managing Partner at CMS Grau (Perú)

“Gericó Associates developed a communications and strategic marketing plan for the firm, as well as the whole change of our image and branding focused on the new strategy. Moreover, they organized an event in the W Hotel in Barcelona, with more than 250 attendees that was a complete success. It is a pleasure to work with Marc and his team, they are very professional”.

Jordi Conesa Sagresa | Managing Director

“In the launch of Del Canto Chambers, Marc and Alfonso of Gericó Associates have become our strategic partners, advising us on branding for our firm and everything related to business development and professional networking”.

León Fernando Del Canto | Managing Partner at Del Canto Chambers

“At Gericó Associates they have covered all the communication needs of my firm, both online and offline, with a quality and skill that is difficult to find in the market”.

Covadonga del Pozo | Managing Partner at Del Pozo & De La Cuadra

“Gericó Associates has a profound knowledge of the Latin American legal sector. The training carried out by Marc Gericó and Alfonso Everlet in Lima has been of great help at a key moment for our firm. Furthermore, not only do they keep us permanently aware of market challenges and trends but through different events allow us to generate contacts and explore new business opportunities”.

Sergio Barboza | Partner at DLA Piper Pizarro Botto Escobar (Perú)

“About the team at Gericó I would highlight its global vision, strength and knowledge of the regional markets by its local partners, as well as the excellency that characterizes its accompaniment in the day to day of our organization”.

Felipe Quintero Serrano | Partner at DLA Piper Martínez Beltrán (Colombia)

“The global vision that Gericó Associates has of legal marketing and legal communications coupled with their business vision and customer orientation makes them more than high quality providers, essential partners”.

Álvaro Écija | Managing Partner at Ecix Group

“Their privileged position in Madrid, Barcelona and London, their contacts, talent, creativity, capacity of innovation, following of the latest trends, impeccable execution, work capacity and strategic vision make them more than worthy of this recommendation”.

Miquel Fortuny | Managing Partner at Fortuny Legal

“With Gericó Associates we worked on thr positioning Grant Thornton´s legal area for our lawyers and practice areas so that it is excellent in relevant international directories. They are pedagogical and apply a clear, methodical and result orientated procedure”.

Policarpo Aroca Oviedo | Head of Communications

“Our experience with Gericó Associates has been extremely positive. The team goes beyond what is in the contract to meet our expectations. Their global knowledge and approach helped us with our strategy to enter Spain and other markets in Europe. Gericó Associates´ best asset is its people”.

María Girald | Marketing Manager at The Red Flag Group

“In the recent past we have sought the assistance of Gericó Associates in connection with our efforts to further expand our Firm’s Latin America Practice, and have found their advice to be sound and pragmatic. Their extensive knowledge of the Region’s business environment and legal market is truly remarkable”.

Alejandro Peña-Prieto | Managing Partner at Squire Patton Boggs

“The great experience and professionalism of Gericó Associates has been key in our internationalization process to Latin America”.

Santiago Estrada Azcona | President at Velae Legal Group

“Gericó Associates has been for us a fundamental partner in our successful acquisition process. Without them we would not have been able to carry it out”.

Tomás Dapena | Partner at Vento Abogados y Asesores

Who we work with

Large law firm

Mid-size law firm

Boutique law firm

Large firm

Mid-size firm

Boutique firm

Headquarters

Paseo de la Castellana, 123
3º C Derecha 28046, Madrid
t.: +34 917 377 457
e.: info@gericoassociates.com

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Legal Marketing & Communications Awards

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New times, new law firms

We live in new times, with a more competitive and globalized legal profession than ever before. The reality is not a fixed photograph but a constantly changing one, to respond to these new times there is only one answer: new law firms.