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  • The firm
    • About us
    • Why GA
    • #NewTimes
    • Management
    • Join us
  • Markets
    • Spain
    • Latin America
    • International
  • Areas
    • Columna Uno
      • Legal Marketing and Strategy
      • Mergers
      • Legal Communication and Reputation Management
      • Innovative Business Development
    • Columna Dos
      • Innovation & LegalTech
      • International Directories
      • Legal employer branding
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despacho-Firma-grande-gerico-associates-marketing-juridico-comunicacion-legal-abogados

Large firms require very specific services. They usually have first-rate professionals heading their marketing, communication and business development departments, as well as highly-competitive teams, but even so, they cannot cover all fronts due to the firm’s size or the impossibility of finding specific profiles, aware of the particularities of the sector, that allow them to provide depth to some of their areas of responsibility.


This way, Gericó Associates becomes the perfect ally for these firms when they approach very specific milestones, such as the development of a new practice area, or to provide verticality, consistency and following-up to very specific strategies, such as employer branding, internal communications or international directories, an area that is led by a former Chambers and Partners’ deputy editor.


Gericó Associates is also regularly called upon for the continuous training of professionals at the largest firms. Commercial skills, business orientation or trends in the legal sector are some of the most popular training courses we offer. If you want to know all the training options available, click here.


Another field in which we support large law firms is when it comes to addressing their international expansion. We advise our clients both in the landing strategy, including the search for allies, and in the communication of its expansion to achieve a clean entry into the new market and with a favorable climate to the interests of the firm.


Finally, our services are also required in order to advise on law firms’ mergers and integrations. Thus, we have approached these transactions from aspects such as branding or communication to the most strategic aspect, including research, filtering and selection of either markets, firms or departments for mergers and acquisitions.

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Headquarters

Paseo de la Castellana, 123
3º C Derecha 28046, Madrid
t.: +34 917 377 457
e.: info@gericoassociates.com

Linkedin-in Twitter
mapa-gerico-associates-marketing-juridico-comunicacion-legal-abogados

Madrid | Barcelona | London | Lima | Bogota | Ciudad de Mexico

legal-marcom-isotipo-marketing-juridico-comunicacion-legal-abogados
LMCA Proud organisers of the Legal Marcom Awards
Legal Marketing & Communications Awards

Learn more

The firm
Markets
Areas
Solutions
Our clients
Legal Marcom

New times, new law firms

We live in new times, with a more competitive and globalized legal profession than ever before. The reality is not a fixed photograph but a constantly changing one, to respond to these new times there is only one answer: new law firms.

Let's chat
gerico-associates-footer-marketing-juridico-comunicacion-legal-abogados

Headquarters

Paseo de la Castellana, 123
3º C Derecha 28046, Madrid
t.: +34 917 377 457
e.: info@gericoassociates.com

Linkedin Twitter
mapa-gerico-associates-marketing-juridico-comunicacion-legal-abogados
Madrid | Barcelona | London | Lima | Bogotá | Ciudad de México
legal-marcom-isotipo-marketing-juridico-comunicacion-legal-abogados
LMCA Proud organisers of the Legal Marcom Awards
Legal Marketing & Communications Awards

Learn more

The firm
Markets
Areas
Solutions
Our clients
Legal Marcom

New times, new law firms

We live in new times, with a more competitive and globalized legal profession than ever before. The reality is not a fixed photograph but a constantly changing one, to respond to these new times there is only one answer: new firms.

Let's chat

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