At Gericó Associates we like to lead by example. That´s why we created a series of events that we encompass under the `knowledge leadership´ label. The starting premise was simple: to bring value in the form of knowledge – our own or our premium level guests – to a small but select group of key people in international business law. The limited size of these meetings was always key to promoting the interaction and depth of a discussion that really contributes to all attendees.

With the previous guideline as a starting point, the first of our knowledge leadership events was launched in Madrid´s Torre de Cristal in May 2018: an event that focused on international directories of reference as a key reputational element. So, of the more than 1,200 directories that exist for the legal sector, we placed our focus specifically on Chambers & Partners, Legal 500 and IFLR 1000. The responsible for sharing knowledge in this first edition was our head of international directories at Gericó Associates. The invitation was a success and was attended by firms of the size of Andersen Tax & Legal, Auren, Baker McKenzie, Broseta, Deloitte, Garrigues, Gómez-Acebo & Pombo, Jausas, KPMG Abogados, Pinsent Masons, Ramón y Cajal and Uría Menéndez.

The second of our knowledge leadership events took place in October 2019, this time it was about the in-house and was called, `Knowledge Leadership: anatomy of an in-house´. On this occasion this meeting took place at the Hotel Intercontinental in Madrid and our luxury guest was Timo Spitzer Director of Corporate Legal and Investment Banking Board of Santander for Germany, Austria and Switzerland and recently awarded the prestigious global counsel award by Lexology and the Association of Corporate Counsel and Jury of Band 1 of the Legal Marcoms organised by us.

Without a doubt this will continue…