• The firm
    • About us
    • Why GA
    • #NewTimes
    • Management
    • Join us
  • Markets
    • Spain
    • Latin America
    • International
  • Areas
    • Legal Marketing and Strategy
    • Mergers
    • Legal Communication and Reputation Management
    • Innovative Business Development
    • Innovación & LegalTech
    • International Directories
    • Employer branding
    • Training
  • Solutions
  • Our clients
  • In action
    • Latin American legal forums
    • Knowledge leadership
    • Videos
  • Legal Marcom
  • Let´s chat
  • ESP
  • The firm
    • About us
    • Why GA
    • #NewTimes
    • Management
    • Join us
  • Markets
    • Spain
    • Latin America
    • International
  • Areas
    • Columna Uno
      • Legal Marketing and Strategy
      • Mergers
      • Legal Communication and Reputation Management
      • Innovative Business Development
    • Columna Dos
      • Innovation & LegalTech
      • International Directories
      • Legal employer branding
      • Training
  • Solutions
  • Our clients
  • In action
    • Latin American legal forums
    • Knowledge leadership
    • Videos
  • Legal Marcom
  • Let´s chat
  • ESP
employer-branding-marketing-juridico-comunicacion-legal-abogados
The quote with which we open this section is blunt. However, there is an aspect we must underline: to be able to hire these ´very smart people´, they have to want to work with you.

One of the biggest strategic goals for firms of any size is the attraction of talent at all levels: from the management of the firm, to the interns, going through counsels and even paralegals.

When we talk about more senior positions, many firms use talent attraction as a competitive advantage, even including it as a strategy. To attract (in a more or less direct form) talent from other companies, not only do we hamper our competitor´s development but also the hired partner usually brings over several clients, which results in the faster return of the investment made.

Regarding more junior positions, it is key to detect young talent and also attract it, showcasing the values of the firm and what makes it different, so that they can see that the path with your firm will result in a career with opportunities of development, ultimately, in a future.

At Gericó Associates we offer services of legal employer branding in order to support HR departments in their mission to achieve that human capital becomes an authentic competitive advantage for the firm. We apply techniques of legal marketing and communications to attract the best candidates, working on the firm’s USPs, showcasing them and promoting them in the relevant channels.

Some of the professional, specialized quality solutions that we offer:
  • Legal Employer Branding Plan
  • Communications plan
  • Websites
  • Corporate videos
  • Specific corporate dossiers
  • Events
  • Career Plans
  • Social media
  • Best place to work initiatives
  • Communicative use of D&I policies
  • Communicative use of conciliation policies
  • Development of international exchange plans
  • Training
Let's chat

Practice Areas

Legal marketing and Strategy

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Mergers and acquisitions of firms

Read more

Legal Communication and Reputation Management

Read more

Innovative business development

Read more

Innovation and LegalTech

Read more

International directories

Read more

Employer Branding

Read more

Training

Read more

Legal marketing and Strategy

Read more

Mergers and acquisitions of firms

Read more

Legal Communication and Reputation Management

Read more

Innovative business development

Read more

Innovación y LegalTech

Leer más

International directories

Read more

Employer Branding

Read more

Training

Read more
gerico-associates-footer-marketing-juridico-comunicacion-legal-abogados

Headquarters

Paseo de la Castellana, 123
3º C Derecha 28046, Madrid
t.: +34 917 377 457
e.: info@gericoassociates.com

Linkedin-in Twitter
Madrid | Barcelona | London | Lima | Bogota | Ciudad de Mexico
legal-marcom-isotipo-marketing-juridico-comunicacion-legal-abogados
LMCA Proud organisers of the Legal Marcom Awards
Legal Marketing & Communications Awards

Learn more

The firm
Markets
Areas
Solutions
Our clients
Legal Marcom

New times, new law firms

We live in new times, with a more competitive and globalized legal profession than ever before. The reality is not a fixed photograph but a constantly changing one, to respond to these new times there is only one answer: new firms.

Let's chat
gerico-associates-footer-marketing-juridico-comunicacion-legal-abogados

Headquarters

Paseo de la Castellana, 123
3º C Derecha 28046, Madrid
t.: +34 917 377 457
e.: info@gericoassociates.com

Linkedin Twitter
Madrid | Barcelona | London | Lima | Bogotá | Ciudad de México
legal-marcom-isotipo-marketing-juridico-comunicacion-legal-abogados
LMCA Proud organisers of the Legal Marcom Awards
Legal Marketing & Communications Awards

Learn more

The firm
Markets
Areas
Solutions
Our clients
Legal Marcom

New times, new law firms

We live in new times, with a more competitive and globalized legal profession than ever before. The reality is not a fixed photograph but a constantly changing one, to respond to these new times there is only one answer: new firms.

Let's chat

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